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Winston Retail provided merchandise coordinator support for a national collegiate football championship retail activation, delivering full-service in-store execution within a large-scale convention center environment.

Our team managed product merchandising, visual presentation, fixture organization, and on-floor support within a high-traffic, multi-day experiential retail setting. Operating under strict brand standards and event timelines, Winston talent ensured consistent product placement, visual integrity, and customer engagement throughout the championship weekend.

By combining field agility with disciplined retail execution, Winston Retail helped transform a temporary event footprint into a fully branded, revenue-generating retail experience.