Silver Jeans Co. looked to Winston as a strategic partner in developing their brand. They needed someone that was an expert in retail, had the creative vision and ability to execute, and could manage the entire retail process for them with ease. Not having the internal staff, Silver Jeans Co. looked to outsource these requirements with a team that could execute swiftly and with conviction.
Silver Jeans Co. hired Winston to be a partner that focused on environmental design, trade show management and merchandising. Winston currently merchandises more than 300 doors in the US for Silver Jeans Co. men’s and women’s apparel. Each project is closely managed with clear communication to maximize the opportunities in architecture, product and sales. The efficiencies, resources and constantly changing retail environment makes Winston a well planned strategic partner for a brand that continues to grow. This close relationship between Winston and Silver Jeans Co. allows them to stay focused on brand building and product, while we focus on the retail design, merchandising and execution.
